Facebook Playable Ads - Mobile Games Ads

Interactive gaming playable ads on Facebook is popularly becoming one of the major attractions for engaging users.

FEATURES OF PLAYABLE FACEBOOK ADS

Enticing preview

Show an immersive preview of your playable ad in the news feed to entice the users to play.

Direct Interaction Point

Create a direct interaction point by allowing easy-to- engage playable ads.

Enhanced Customer Engagement

Ensure enhanced customer engagement and drive high-intent customers to your business.

More App Downloads

With an impressive preview, get more people to download your app.

Increased e-commerce Sales

Gamify the whole online shopping experience with rewards schemes and coupons.

More walk-ins

Ensure increased in-store footfall by providing conditional coupons for the users.

Higher Brand Recall

Create a lasting impression in the user’s mind and ensure improved brand recall.

What Are The Playable Ads on Facebook Made Up Of?

01 | Pre-Game Video

A Pre-game video is used to indicate to the user that it is a playable ad. A short video of the game’s demo is followed by the overlay of a game controller to do so.

02 | Game Preview

A mini-interactive experience for a person who taps on a playable ad. This would allow the user to experience a full-screen demo of the game without having to install any app.

03 | Compelling Call-to-action

The final part of the playable ad is ‘call-to-action.’ On tapping a button, the user is redirected to an external link on the web to witness the complete immersive experience.

How it Works

Conceptualizing &
Briefing

Storyboarding &
Design

Development &
Testing

Demonstration &
Creative Revision

Deployment &
Analytics

Maximize User Experience and enhance your brand presence with Playable Ads

Our solutions are designed to provide you the boost and traction you need. Here are verticals that can improve brand presence with Playable Ads:
Expoodle Vertical

Frequently Asked Questions

Find answers to all your queries regarding Playable Ads down below.
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Playable ads are designed for Facebook allowing users to interact and engage via lead-in video ads. It triggers users to play the games and feel engaged whilst also creating brand awareness.

All you need to do is share your ideas and thoughts with us and our playable ads development team at Expoodle will take care of it. We will conceptualize an interactive user experience and showcase the concept to you for approval. Basis approval we design, test, and deploy the playable ads.

Playable ads focus on providing user interactive experiences to build brand awareness. It acts differently from previous marketing techniques where users were confronted with marketing copy straightaway. Playable ads provide an interactive experience and allow the brand to tap into the wide spectrum of people on Facebook.

Playable ads are supported across multiple platforms and can be deployed across social media apps, mobile ads, and app ecosystems.

We offer customized end-to-end solutions for creating, testing, and deploying playable ads. We offer various plans with different milestones and deliverables based on the needs of the client. Give us a call or connect with us today for more information.

The possibilities are endless with playable ads. Our best of global talent can give your creativity the outcome it desires. Create engaging and next-level immersive experiences with the use of playable ads and stand out among the rest.

Build brand awareness with next-level engagement

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